Effective, efficient and added value.
Linked DC Insights dashboard; creating automated reports and proving ROI
The Problem
With an estimated six hours spent per client, per month spent on reporting - the team at Savills Place were investing a considerable amount of time each month manually writing digital marketing reports. Every minute spent writing reports was less time creating content or planning more effective communications strategies.
The Solution
The automated reporting offered through the DC Insights dashboard, which brings together data from web, social media and email marketing, provided Savills Place with two primary benefits:
(1) Use budget more effectively:
Through the use of reporting automation and by standardising their reporting structure. Our DC Insights solution allowed the team more time to focus on campaign delivery
With greater insight and intelligence the team are now able to make educated decisions about how to allocate marketing spend, and increase consumer engagement
(2) Retain and win more business:
Our innovative technology solution – which provide in depth analysis of digital marketing performance - helps position Savills Place as a market leader in their field
By providing their clients with added value through a reporting dashboard which helps both Savills and their clients understand more about the trends which affect consumer behaviour
Providing clear demonstratable return on investment their clients, their tenants and all stakeholders
We’ve rolled out this solution with Savills Place by integrating 10 Leisure & Retail destinations onto the DC Insights dashboard, with more sites to follow in 2022.
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(1) Use budget more effectively:
Through the use of reporting automation and by standardising their reporting structure. Our DC Insights solution allowed the team more time to focus on campaign delivery
With greater insight and intelligence the team are now able to make educated decisions about how to allocate marketing spend, and increase consumer engagement
(2) Retain and win more business:
Our innovative technology solution – which provide in depth analysis of digital marketing performance - helps position Savills Place as a market leader in their field
By providing their clients with added value through a reporting dashboard which helps both Savills and their clients understand more about the trends which affect consumer behaviour
Providing clear demonstratable return on investment their clients, their tenants and all stakeholders
We’ve rolled out this solution with Savills Place by integrating 10 Leisure & Retail destinations onto the DC Insights dashboard, with more sites to follow in 2022.
Modules installed include
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DC Insights - Group Reporting
The Results
Not only have we reduced the time spent producing reports, we also improved the service that Savills Place offer to their clients. They can now easily see the best performing content across their portfolio of clients and have access to industry benchmarking as part of their solution. Our solution has helped them secure more contracts off the back of this industry leading technology.
"The time we save compiling reports can now be spent on more marketing activity. Making our clients budgets stretch further and providing added value over our competitors."
Emily Richards
